Did you know local SEO services in Calgary can boost your local ranking? Wondering how this is possible? Well, the power of SEO for businesses is irrefutable. SEO or Search Engine Optimization is one of the most effective ways to boost traffic on your website, drive sales, and also generate profits.
What’s better? Local SEO services in Calgary go the extra mile to boost your ranking, appealing to a more local target audience with a better possibility of generating sales. In fact, statistics reveal four out of five people use search engines for local queries and 18% of local searches result in a purchase within 24 hours. So, that’s the importance of localized SEO services for your business.
So, what is local SEO?
Local SEO is designed to attract more customers by improving the business’ visibility in local search platforms like maps and local listings.
The difference between local SEO and SEO
While both local SEO and SEO aim to improve a business’s online visibility, local SEO focuses mainly on improving your brand’s visibility with a more local audience. For example, a bakery in Calgary may prefer to concentrate on local SEO to target immediate audiences that will walk into the bakery and make purchases. Similarly, restaurants, retail outlets, hospitals, and also service-based businesses like plumbing, prefer to invest in local SEO services in Calgary.
How do you ensure your local SEO is working for your brand?
For the best SEO services in Calgary, it is always advisable to contact a professional consultant in Calgary, with experience in the local market conditions. With knowledge of the local conditions, businesses can effectively target an audience that has purchasing power, thereby converting traffic into profits. So, how can you set your local SEO to work for you?
Target local keywords
One of the first steps in getting SEO to work for your business is to find local keywords. Local keywords are words or phrases specific to a particular location. For example “near me” or town/ city’s name are common local keywords used to search for products or services in a particular area.
To illustrate with an example:
If you are looking to buy a mobile phone:
Non-local keyword: buy a mobile phone
Local keyword: mobile phone shop near me or mobile phone shop in Calgary
Optimize Meta titles, tags, and also descriptions.
Optimizing your Meta titles, tags, and also Meta descriptions is important to improve local visibility. Search engines analyze these Meta titles and descriptions to understand what your content is all about. The more local your Meta titles are the better chances of appearing on the top of search results. Again, let’s understand with the help of an example.
If you are a service-oriented business like an electrician in Calgary, then a favorable local Meta title should be something like: Best electrician in Calgary| affordable electrical services
Similarly, your meta description must also contain local keywords. This helps search engines prioritize the display of your service page over others.
Use local keywords throughout your web pages.
Your SEO consultant in Calgary will also include local keywords throughout your website’s service pages. Again, this helps search engines understand if you provide the service for a particular query. Therefore, adding keywords regarding general queries like delivery conditions, payment options, etc will give you a better click-through rate.
Find appropriate backlinks
Create appropriate backlinks on quality resources. These backlinks are likely to drive more traffic to your website.
Get seen on local listings.
Find the best SEO services in Calgary that get you seen on local listings. Upload your details on local listings with important information like address, contact numbers, including additional numbers, description of products and services, website address, and also social media profile links.
Also, set up a Google My Business profile which serves as a local listing about your business. Contact an SEO consultant in Calgary for the best local SEO services in Calgary.
Where can you find the best SEO services in Calgary?
VCode IT Solutions provides professional SEO services in Calgary. Our SEO services have a proven track record of driving traffic and also converting sales for clients in Calgary and across the globe.
Contact V Code IT Solutions, the best SEO consultant in Calgary for local SEO for your business.
